Who We Are

Innovative Recycling with Purpose

On a planet sinking in environmental distress, Rudra Ecovation (formerly: Himachal Fibres Ltd) consciously chose to make its mark in business by converting waste into wealth. Amongst the largest recyclers of PET bottles in India and the embodiment of such practices, its vision arches into the realm of sustainability.
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PET Bottles Recycled Daily*
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Cubic Metres of Landfills Saved*
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Tonnes of CO2 Saved*
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Years of Trust

When Style and Sustainability Intersect

Discover Anaura – our signature rPET fabric that is a statement of responsibility towards nature without compromising on quality or style.

What We Do

Converting Waste to Wealth for a Sustainable Future

We have been the forerunners in transforming PET waste into premium, sustainable textiles. Our range of products fosters eco-friendly fashion and home products, advocating circularity and innovation.

Our Process

PET bottles are considered polyethene terephthalates, which fall in the same family as polyester fabrics. By recycling PET waste, we produce rPET, followed by recycled fabric, which is good as a virgin polyester fabric.

Step 1

Cleaning and sanitising plastic water bottles after taking off their labels and caps.

Step 2

Through innovative technology, melting these bottles into small flakes.

Step 3

Extruding and melting the flakes on the spinneret machine into long and short fibers. 

Step 4

Spinning fibres into yarns and further into polyester fabric and Anaura.

Step 1

Cleaning and sanitising plastic water bottles after taking off their labels and caps. 

Step 2

Through innovative technology, melting these bottles into small flakes.

Step 3

Extruding and melting the flakes on the spinneret machine into long and short fibers. 

Step 4

Spinning fibres into yarns and further into polyester fabric and Anaura.

Why Join Us

Sustainable actions, hopeful reactions

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We Prove Every Project

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We’re an Open Book

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100% Goes to The Field

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An Organization You Can Trust

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Step 1

Cleaning and sanitising plastic water bottles after taking off their labels and caps.

Step 2

Through innovative technology, melting these bottles into small flakes.

Step 3

Extruding and melting the flakes on the spinneret machine into long and short fibers. 

Step 4

Spinning fibres into yarns and further into polyester fabric and Anaura.

What We Stand For

At Rudra Ecovation, we stand for more than business; we are a symbol of sustainable transformation guided by our principles, where environmental care shapes innovation, turning plastic waste into a resource for a thriving future.
Integrity in Innovation

Upholding honesty and transparency as we pioneer creative solutions for modern sustainability challenges.

Collaborative Growth

Fostering partnerships and teamwork to drive progress and shared success across local and global communities.

Excellence in Execution

Committing to the highest standards in every aspect of our operation, consciously delivering superior quality products.

Words From Volunteers

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Become a Volunteer

One Earth, one chance – let’s do it right

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